Not only is Adeline technologically savvy and completely lives and breathes creativity and resourcefulness, she also carries one other key skill that many fail to have in this day and age... a good eye for design.
I've worked with Adeline for a few years. We've collaborated on numerous projects centered on design, content, branding, and enhancing digital user experience. She has an artist's aesthetic, with a passion to produce creative work that is high quality in addition to being effective. e it so everybody knows and gets excited about it.
I had the pleasure of working with Adeline on the redesign of Southern California Edison’s website. It was a massive undertaking, with Adeline in charge of managing a team of writers and designers, determining the site architecture, creating a schedule and allocating resources, developing process flows, and outlining and reviewing nearly every single square inch of the new site.
Adeline Ashley has been a key client for several years. She and I have collaborated on various initiatives to develop the Information Architecture and Content Strategy for her company's Responsive Web Design release. Adeline provided thoughtful insights, useful research and initiated several overlapping efforts to refine the user experience, test the taxonomy and capture user feedback on the site's nomenclature. Adeline is very observant and brings a keen sense of consistency and best practice to her projects, and the team's process. Adeline was instrumental in identifying the operational benefits, business goals, and net savings that justified the new efficiencies gained through the development of the company's refreshed web style guidelines. Adeline has maintained a cheerful approach and pleasant working style through several shifts in her role. She never stops reaching for creative excellence
Adeline Ashley is multi-talented and highly creative. I have used her to send out unique thank you gifts that helped promote my company. She offers creative promotional ideas that go beyond the traditional ad specialty items available and then add a special touch in wrapping and presenting the gifts.
Adeline is motivated, creative, spontaneously resourceful, smart, dedicated and has a great eye for detail. When faced with challenging tasks, she rolls up her sleeves and inspires others to do the same. Everyone I know who works with her is faced with the same issue: How am I going to keep up with this dynamic whirling dervish of energy and positivity. Luckily her enthusiasm is infectious and she makes it easy to stay organized, collaborate, and get the job done.